Choosing the right custom shirt for your organization matters.

The introductory focus when it comes to choosing anything in this world properly, is first identifying the reason why you are making the purchase in the first place. In the case of a Student Organization, the president is making the purchase of custom apparel to publicly represent their organization, build moral throughout the organization community, and improve the quality of the event, gathering or meeting. It’s amazing how connected a group of people feel towards each other when they are all simply wearing the same apparel. Football teams, business floors, jack in the box employees, construction workers, police officers, festival security, tennis clubs, you name it, all wear coordinated uniforms to be visually synchronized.

Yes, wearing the same apparel visually synchronizes a group, although, based on the type of apparel the group is wearing to suit the reason of meeting determines if it is a positive or negative synchronization. Here is a situation to help understand:

An organization has a university in an area where it get’s really hot more often than not, and the majority of their events are held outside on a park or courtyard. They would like to order 85 2 color fronts on dark green shirts to wear when they meet. The president that is focused on strictly price will ask for the cheapest shirt, which would be a scratchy feeling, shrinking, heavy weight, dark green 5.+oz, bad cut ( meaning it doesn’t fit modern, it fits how shirts used to fit 10 years ago ), it does not hold the ink properly, and it leaks when you wash it.

Now, the president that is focused on quality, will understand the collection of an extra 3 dollars per shirt will significantly affect the long term wearability of the organization’s shirts and affect public impression. ( bud light don’t sue us ). A light weight modern shirt or tank top would be much better suited, it will breathe in the out doors, it is light weight, it has a modern fit, ( they look good on the person wearing it, which makes them feel cool, which ultimately makes them enjoy wearing the shirt ) it holds the ink on the shirt, and wont shrink when it is washed repeatedly. These are the reasons why people wear regular shirts purchased from online stores and malls, it looks good, feels good, and has repeat wearability.

Shirts that have a real longer lasting quality requires less frequent purchase to maintain the appearance of quality.

-Nate Khouli